The players:

John Heinrich

Industries:
· Too numerous to mention, see web site Marketing Specialties
· Marketing Strategy and Tactics
· International Marketing
· Internet Design and Strategy
· Services Marketing
· Telemarketing Training, Scripting
· Email marketing and development
· Public Relations
· Sales Training

Education:
· MBA, Marketing and Finance, Wharton School, University of Pennsylvania
· BA, Economics, Antioch College
· Diploma, Instituto per Lo Studio dell' Aziendale, Turin Italy

Other Background:
· Instructor, Masters Marketing, University of Phoenix, qualified to teach entire MBA marketing curriculum

Ryan Carr

Ryan brings over 7 years of experience to the Marketing Doctor team in the field of creative design with an emphasis on retail creative design.   He has an inventive and original creative vision which has produced superior, yet successful, campaigns for his clients.  Ryan’s client list includes the Dial Corporation, Adidas, the Phoenix Suns, Best Western and Food & Life Magazine.  Ryan’s ability to understand a client’s direction and interpret their desires into images is essential in his role as creative director.  Carefully balancing creativity with project management skills makes him an integral member of the Doctor’s team.
 
Ryan has a bachelor’s degree in Visual Communication from The University of Arizona.

Dan Morrison

Industries:
· Extensive Food & Beverage Coverage
· Pet Supplies
· Home Appliances & Security
· Household Appliances
· Laboratory Equipment
· Boat Paints
· Clothing & Gloves
· Trade Associations
· Eyeglass Frames
· First Responder Emergency Medical Products
· Firearms
· The Senior Market

Specialties:
· Strategic & Tactical Planning
· Marketing Problem Solution
· Product Mix Refinement
· Development of Functional Positioning Statements
· Hands-On Decision-Based Market Research
· Marketing Training: The Marketing Plan, Marketing Budget Optimization
· Marketing Position Refinement: Department Structure, Position
· Accountabilities, Performance Evaluations

Background:
· Line marketing management at P&G and Unilever. National/regional brand P&L responsibility. Fourteen years new products (twenty lines launched). Three business turnarounds. Many profitable equity extensions.
· In-depth experience in marketing coupled with extensive consulting/research provides clients with valuable dual perspective insights.

Education:
· MBA - Amos Tuck Graduate School of Business at Dartmouth (Marketing).
· AB - Harvard University (Dual Major - Sociology/Psychology).

Other Background:
· Consultant and researcher for companies of all sizes, both domestic and international (Japan, Great Britain, Norway, Italy, and France).
· Taught Marketing at College level; presented keynotes addresses and lectures to many audiences all focused on improved marketing performance.

Lynn Paige

Industries:
· Medical/seminars
· Restaurants/Nightclubs
· Construction Management
· Multifamily housing management
· Tax auditing and preparation

Specialties:
· Business Plans/Turnarounds
· Business Management
· Tax auditing and consulting
· Cash Flow Management

Education:
· BA, English, Virginia Commonwealth University, Richmond, Virginia
· CPA certificate, Ernst & Young, Kansas City

Other Background:
· Taught Entrepreneurship and Accounting, Johnson County Community College
· First female CPA, Ernst and Young, Kansas City